About the AG

  • Subscribe to the AG's RSS Feed
  • Join the AG's FaceBook
  • Follow the AG on Twitter
  • View the AG's YouTube Channel
  • View the AG's Tumblr Page

Tobacco Litigation and Enforcement

In 1998, landmark litigation by California and dozens of other states against the major U.S. tobacco companies, arising from decades of deceitful advertising and marketing of tobacco to adults and children, produced far-reaching changes in the way cigarettes and smokeless tobacco products are advertised and promoted in California and across the nation. In the historic Master Settlement Agreement, or “MSA”, the four largest tobacco manufacturers agreed to restrictions on their marketing practices and to pay billions of dollars annually to the states.

Gone now are cartoon characters in cigarette ads, like the infamous Joe Camel, that appealed to youngsters, along with cigarette ads on billboards along our highways and on T-shirts, caps and gear bags. These and many other marketing restrictions now apply to almost all U.S. tobacco manufacturers, as over 40 other tobacco companies have joined the MSA since 1998. Preventing youth initiation is crucial because health experts confirm that most people can avoid becoming addicted to the nicotine in tobacco products if they stay tobacco-free during adolescence and young adulthood.

Tobacco companies have paid more than $106 billion to California and 45 other states, with California’s $13.4 billion share being divided evenly between the state and the state’s counties and four largest cities.

The Tobacco Litigation and Enforcement Section holds the tobacco industry accountable for strict compliance with the MSA’s marketing restrictions and payment obligations. In addition, the Tobacco Section enforces a number of state laws and programs that regulate the promotion and sale of cigarettes and other tobacco products in the state, including the state’s Tobacco Directory and Reserve Fund Statute.

Megan's Law

California Registered Sex Offender Database

Search Now

Megan's Law information is also available in these languages:

Site Navigation

Translate Website

  • Google™ Translation Disclaimer

This Google™ translation feature is provided for informational purposes only.

The Office of the Attorney General is unable to guarantee the accuracy of this translation and is therefore not liable for any inaccurate information resulting from the translation application tool.

Please consult with a translator for accuracy if you are relying on the translation or are using this site for official business.

If you have any questions please contact:Bilingual Services Program at (916) 324-5482

A copy of this disclaimer can also be found on our Disclaimer page.

Select a Language Below / Seleccione el Idioma Abajo

Close this box or use the [ X ]